When it comes to The Body Shop, sustainability is everything – from the way they source their finest raw ingredients and traditional skills around the planet to their commitment towards achieving a cruelty-free beauty and ethical business.
Their social media marketing strategy is no different – from influencer marketing to content strategy and audience engagement, authenticity and sustainability remain at the core of all that they do.
Join us in this webinar with The Body Shop Indonesia as we learn about how this global cosmetics and skincare brand has harnessed the power of social media to share their brand values.
Rizky Puji Lestarina
Social Media Manager, The Body Shop Indonesia
Puji has been the Social Media Manager at The Body Shop Indonesia for the past 5 years. She is responsible for the brand’s social media content strategy and works closely with the Digital Marketing team and PR team to drive the brand’s paid strategy and influencer marketing strategy.
Senior Enterprise Account Manager, Socialbakers
Laura is the Senior Enterprise Account Manager at Socialbakers. She has built a wealth of knowledge in digital marketing, with prior experience in a media agency and digital SaaS companies. Laura manages a number of Socialbakers’ enterprise clients to help them achieve their social media goals and optimise their social efforts to ensure customer success.
Introduction to Socialbakers and The Body Shop Indonesia